A series of 5 music videos that promote Classical Indian music while highlighting Tata Capital's brand ethos of 'Doing Right', this was a challenging brief to design and execute. It brought together India's most renowned classical musicians with renowned Poet and Lyricist Gulzar and Music Directors Shankar Ehsan Loy. Together they created individual as well as a joint Tata Capital Anthem that celebrates the spirit of doing right as embodied in the musicians' own lives.